Fox Racing consolidates offices; Pete Fox transitions to board of directors
February 03, 2016 By Kailee Bradstreet
Fox Racing Consolidates Offices, Makes Strategic Organizational Changes
Changes are abound at Fox. The company is consolidating its offices by closing the Morgan Hill, California location and relocating finance, IT, and sales staff to its global Irvine, California headquarters. Also, new executive appointments have been made, including a new creative director, and the transition of Pete Fox from his current role at the company. Read below for the details.
IRVINE, CA – February 3, 2016 – Fox Racing (Fox) today announced four steps in the execution of the company’s long-term strategy intended to improve effectiveness and align the business with its five-year plan.
Firstly, the company is closing its offices in Morgan Hill, CA and relocating the finance, IT, and sales functions to the Irvine, CA global headquarters. Fox has extended relocation offers to all Morgan Hill employees. The Morgan Hill office will remain open until June 30, 2016.
Further, the women’s lifestyle apparel design and development divisions are being reduced in order to reinvest in core performance product categories.
Additionally, David Durham has been promoted to the position of Creative Director overseeing product design across all categories.
Finally, Pete Fox has transitioned from an operating role to serving on the company’s board of directors.
“Our vision is to be the world’s number one brand in motocross and mountain biking” said Fox CEO Paul Harrington. “Getting there requires relentless focus and consistent execution. Moving the company under one roof and investing in the brand’s authentic core are essential steps to realizing this vision. I also want to thank Pete Fox for his many contributions. His efforts to help achieve our vision in the years ahead will be most impactful at a strategic, board level, and I look forward to working with him in that capacity.”
About Fox Racing
For over 4 decades, Fox Racing has been the global leader in motocross and mountain biking gear and apparel. Fox outfits the world’s best competitive action sport athletes and enthusiasts with innovative products rooted in the brand’s original competitive motocross spirit. The company is based in Irvine, CA, with offices, retail stores, and an international roster of sponsored athletes, located around the world.
For more information, visit www.foxhead.com and follow @foxheadinc.