Yamaha USA Raises $100,500 for Feed the Children Charity Day

Yamaha Racing Champions at Seventh Annual Feed the Children Charity Day

With support from some of its most famous motorcycle racers, Yamaha U.S.A.  presented a $100,500 check to Feed the Children for its Seventh Annual Feed The Children Charity Day.

Joining the employees of Yamaha U.S.A. were 2013 AMA Pro SuperBike Champion Josh Herrin, 2013 AMA Pro Daytona SportBike Champion Cameron Beaubier, 2013 Women’s Pro Motocross Triple Crown Champion Jessica Patterson, 2012/2013 AMA Pro ATV Motocross Champion Chad Wienen, as well as Yamaha legends Kenny Roberts and Gary Jones.

In addition, four-time XDL Street Freestyle Champion Bill Dixon entertained the employees and other attendees with a high-energy stunt show filled with stoppies, burnouts, and backwards wheelies.

The record funds raised for Feed the Children this year came from employee donations plus two special promotions that contributed to the 2013 donation: a charity auction held during Yamaha’s dealer meeting this summer in Las Vegas that raised approximately $60,000 and an “Assembled in U.S.A.” Sweepstakes that helped contribute another $5,500.

After the check presentation ceremony by Toshi Kato, President of Yamaha Motor Corporation, U.S.A., the Star Touring and Riding Association helped deliver additional donated food and hygiene supplies to the local Feed the Children office for further distribution.

Bob Starr (General Manager of National Communications for Yamaha’s Motorsports Group) says: “Yamaha is proud to continue its work with Feed the Children, and to have so many of our employees, dealers, and friends join together in helping to make this a very special year for families across the country. Thanks to all of the great Yamaha racers and the Star Touring and Riding Association for their support and participation in today’s Charity Day.”

Yamaha has worked with Feed the Children for nearly 20 years, raising hundreds of thousands of dollars and feeding tens of thousands of children. Feed the Children is an international and nonprofit relief organization that delivers food, medicine, clothing, and other necessities to individuals, children, and families who lack those essentials.

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